| Looking for new contract cleaning customers for your cleaning company? Want to find more appreciative and better-paying clients who can see the value of your work and who are willing to pay extra for it? If so, read these marketing tips.... |
Cleaning service marketing tips |
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Free cleaning service marketing tips: New contract cleaning customers for your cleaning company?
This web site is dedicated to giving tested and proven marketing & sales tips on how to make your contract cleaning services so desirable from the facility managers' viewpoint that you can increase your prices and choose your customers. This web site — www.cleaningservicemarketing.com — was created with the sole purpose of helping cleaning company owners to find better-paying, more appreciative clients with little or no cost. The information on these pages comes from having run the prospecting and marketing of more than 50 cleaning companies for several years, so all of it is tested and proven in use. Our articles discuss areas of marketing and selling cleaning services as well as how to create more client-satisfaction for your cleaning services. A variety of subjects is introduced, from how to minimize complaints to methods of creating added value for your contract cleaning services so that you can charge more. The main emphasis is on finding ways to secure more appreciative customers who are willing to PAY for quality of cleaning. We will look at how CUSTOMERS see cleaning and what can be done to educate them to see the RESULTS of cleaning so they wouldn't just look for mistakes and omissions. There's a lot to read and much of it not available anywhere else. That's to say, most of the materials NEW in terms of what else is out there on offer for cleaning companies.
That's why we're willing to give advice for FREE in many ways, one of which is our Challenge Cleaning Marketing Expert service which lets you ask any questions and receive an expert's advice for FREE. At the bottom of this page you'll find a link directory to a wealth of articles about cleaning service marketing on this web site. The same directory is repeated at the end of most pages, so it is easy to choose a new article once you're done with the one you're reading. We hope you enjoy these unique articles.
A totally FRESH and NEW approach to cleaning service marketing
Yet, it's not really a question of which VEHICLE is used in marketing but, rather, what's the MESSAGE that the chosen media conveys to your target group. If you're looking for a fresh yet proven approach for marketing and selling your contract cleaning services then we believe you will like the many cleaning service marketing articles on this site. You'll find the directory for these articles at the end of each web page.
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 HDK Consultants U.S.A. Inc. PMB 211, 411 Cleveland Str. Clearwater, FL 33755, U.S.A. Phone (727) 474 1206 Calls from outside USA: +1 727 474 1206 CONTACT FORM |
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Is it at all POSSIBLE to increase the number of well-paid contract cleaning jobs AT WILL?
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How you could increase your prices and profits in the face of competition:
But did you know that not all clients and/or facility managers are looking for the lowest price... but something altogether different? |
Sales Boosters: Are you a top sales expert who finds it easy to sell to prospective clients... or are you not confident or simply not experienced in selling contract cleaning services? Whichever, there's a booster for your sales... CLICK HERE to read the two sales results boosters which will increase your sales many times over! |
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Hand to heart — have you ever wondered what it would feel like if cleaning customers genuinely appreciated the service you work so hard to provide... and if they also let YOU know about it? Furthermore, how would such openly admitted satisfaction affect the motivation of cleaning crews and yourself? And could it actually also mean more PROFITS from each and every cleaning site for your company? |
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What do they dislike and like, suspect and trust? What's top quality and why? CLICK HERE to read how you could make a lot more by knowing what they want from cleaning! |
Many cleaning companies use huge sums of money for advertising their services. While it brings new clients, could there be a way to obtain a lot MORE clients... and at a fraction of the cost? |
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Have you ever wondered why contract cleaning customers are so insistent on finding FAULT with your work... and why they complain about the smallest things? Why do they not perceive the thousands of square feet you've cleaned so well but put their attention on finding the few square INCHES which you've possibly missed? What if you had a way to make them SEE all the well done work instead? |
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An unlimited source of top prospective clients for contract cleaning services
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The packaging of cleaning services
CLICK to read how to package cleaning services into top-selling products! |
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Would you like to publish a best-selling guide in your area and to educate facility managers on how to evaluate cleaning services and choose the cleaning company... YOURS? Would you want to increase the awareness of facility managers on how much YOU could help to improve their cleaning and rid them of the problems they may be facing with their current cleaners? And do all this so that your marketing actually pays for itself and then some? Well, if so, then here's a way to do it without ever having to write a single word... |
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Added-value cleaning services: Added-value cleaning services have a significantly higher success ratio in sales while producing clearly better profits for the cleaning company. But what are added-value services and how do you create such for your cleaning company?
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The Internet is here to stay. With more than a billion people, the Internet has become the primary source used by companies to find new services and information about business-to-business services. Yet, only about 4% of cleaning companies utilise the Internet efficiently for prospecting and marketing, even though it is practically a COST-FREE way of acquiring a constant flow of new contract cleaning customers. Regardless of whether or not you have a web site, this article is quite an eye-opener in terms of Internet marketing of contract cleaning services... |
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In selling cleaning services, one of the weak points of the traditional sales technology is that you have to state CLAIMS about your services and about your own excellence. Surveys show that facility managers automatically SUSPECT any self-promotional claims made in a sales situation. Thus, those claims are NOT believed and the end result of stating claims is a lowered believability toward you and your services. The best way is to AVOID making such claims... but, if you don't TELL him about the quality, how is he to KNOW? |
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Telemarketing How could you set up a cost-efficient and highly lucrative telemarketing activity to ensure a constant flow of preselected potential contract cleaning clients at a moment's notice, starting and stopping it as needed?
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Is there
a way to acquire new prospective cleaning customers by way of
direct mailing in a high-quality, |
More Referrals?
CLICK HERE to read about obtaining referrals from existing cleaning clients! |
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These articles explain the findings of a long-term cleaning service marketing project by a team of top marketing experts and with the participation of more than 50 cleaning companies over several years. But how did the project come to start and what did it take to bring it to a successful ending? |
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Cleaning Service Client-Acquisition System |
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If you're
sick and tired of the old image of cleaning and looking for new
techniques and tips for new kind of cleaning service marketing
so you could find better-paying and more appreciative contract
cleaning customers... you've found the right web site.
Cleaning
service marketing has traditionally consisted of Yellow Page
ads and other listings, some cold calling and possibly an occasional
direct mailing campaign.
Welcome to cleaning service
marketing web site — bookmark us and subscribe to our free
newsletter
Indeed... is it possible
to CONTROL the number of new contract cleaning customers we obtain
on monthly basis? Is it possible to increase the PROFITS of each
cleaning site well above the industry standards... and do so
without having to invest an arm and a leg before you know whether
or not it works?
Competition
is tough and pricing is often the only weapon used to win contract
cleaning bidding.
The difference customers'
appreciation makes in your motivation and profits
Do the math: Cost and results of
passive
versus active
methods of finding prospective clients
Client-Satisfaction: Making cleaning customers
SEE how much they receive from your cleaning services!
What if you could find
an UNLIMITED number of great potential contract cleaning customers
from within your area at will? Just imagine how it could affect
your business and income! Well, why not check out this article
to find out how some cleaning companies have managed to obtain
prospective customers on continuous basis...
The
task of marketing is to PACKAGE the service to be sold. But just
HOW that is done and what benefits it can bring you is generally
not known.
Publishing: A unique way of creating HUGE interest for your
contract cleaning services FREE!
Utilising the Internet
in marketing & selling contract cleaning services
How to present & sell contract cleaning
services without having to state self-promotional claims
effective manner while
creating a top image for your cleaning company?
What
if you could get each of your contract cleaning customers activated
into bringing you several new prospective clients every year...
now, wouldn't that be quire something?
History of the cleaning
service marketing project that changed the success odds within
the cleaning industry forever in favour of smaller cleaning firms